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PPC & SEO

Fildes Fire Safety

We built a high-performing digital presence to drive local leads and conversions for Fildes Fire Safety
  • Analysed and optimised website structure and existing content for SEO

  • Targeted high-converting, local keywords with on-page optimisation

  • Created new SEO-friendly content to strengthen authority and relevance

  • Managed PPC campaigns to maximise CTR, ROAS, and budget efficiency

  • Achieved measurable results: top-ranking keywords, increased traffic, and more qualified leads

Maximising visibility & clicks
through expert optimisation

Measurable Results & Performance Growth

  • Delivered a significant boost in organic rankings for converting keywords

  • Increased website traffic and quality lead generation

  • Enhanced overall digital marketing ROI through integrated SEO and PPC strategy

SEO Optimisation & On-Page Improvements

  • Reviewed and optimised the existing website structure and content for better indexing
  • Applied on-page SEO including meta titles, descriptions, headings, and internal linking
  • Improved local search visibility, moving key converting keywords from page 5 to page 1 on Google
  • Ensured content aligned with user intent to drive qualified leads

PPC Campaign Management

  • Set up and managed paid search campaigns to maximise budget efficiency
  • Focused on high CTR and ROAS, optimising ad copy, targeting, and bidding strategies
  • Continuously monitored performance and adjusted campaigns based on data

Content Creation & Keyword Targeting

  • Produced SEO-focused content for landing pages and lead generation
  • Targeted high-converting local and niche keywords
  • Strengthened website authority and relevance in the safety industry
We transformed Fildes Fire Safety’s online presence, boosting rankings, traffic, and ROI

Driving growth through search visibility, targeted content, and data-led paid campaigns

We partnered with Fildes Fire Safety to significantly improve their online visibility and drive high-quality leads.

The company already had a website built by another provider, but it was underperforming in search results.

We carried out comprehensive SEO optimisation, including on-page improvements and content creation, which boosted local rankings for high-converting keywords from page 5 to page 1 on Google.

In addition to SEO, we designed and manage PPC campaigns, maximising ad budget, click-through rates (CTR), and return on ad spend (ROAS).

By analysing data and optimising campaigns in real-time, we ensured paid search activity delivered measurable results and a consistent flow of qualified leads.